We hope you’ve heard the news by now: We’ve added a full email marketing solution to our product suite! Every Mopro client can access it in their dashboard for free – yes, we mean you, and yes, we mean free.
If you haven’t started using it yet, you’re missing out, and we hate when you miss out on things that could be making managing your business easier!
Email is one of the best ways to reach your customers (if you don’t agree, read this), and what’s better than an email solution that lives right alongside all your other tools? Read on to learn more about the powerful things you can do.
Design great-looking emails in a flash.
Trust us when we say that we’ve been around the block with lots of email marketing tools, so we know how hard or easy designing in an email editor can be. We haven’t found a solution that makes designing emails easier than ours.
Marketing, transaction, automated – whatever email you’re designing, we’ve got a pre-designed template to start you off, and customizing is a piece of cake from there. No hard-to-learn design tools here. Just an intuitive builder that cuts design time and lets you send emails faster.
A/B test.
We know that A/B testing sounds complicated, but we’ve made it easy. Our A/B test feature lets you easily compare email variations and send the best result automatically.
Test almost anything in your email and create up to 10 variations. Making a new version of your campaign just takes a click, and once you send, you can track results in real time. This really is the best way to get the greatest return on every email you send.
Learn more about A/B testing in our platform here.
Configure automated workflows.
A workflow is just an email or series of emails that’s triggered by an event. You don’t have time to manually send every email, which is why automations should be your best friend.
Welcome emails, anniversaries… just select a trigger and start adding your emails. Talk about a time-effective way of engaging your customers! For more info on creating a workflow, click here.
Create segments.
Segments are custom filters you can apply to contact lists. They help you target a specific group of contacts based on their behavior. And this is what you need to do to send exactly the right message to exactly the right people.
Want to send an email just to people who didn’t open your last one? Or only to people who didn’t click last time? The sky’s the limit with your segmentation options. Our solution lets you create a custom segment with just a few clicks.
Easily compare campaigns.
Our platform has a neat feature that allows you to compare campaigns in detail. Just select the campaigns you want to analyze and see how they stack up.
You can compare up to 10 at a time. Clicks, opens, bounces… see these metrics and lots more. It’s the perfect way to see how you’re performing and if you’re headed in the right direction.
See analytics in a flash.
One of the many great things about email marketing is that success is super easy to measure. Our platform includes powerful real-time analytics so you’re not in the dark about how an email is performing. It’s easy to track what’s working and what isn’t, and optimize performance that next time you hit “Send”.
If you’re a Mopro client, you can get started with our email marketing solution right now. Just visit my.mopro.com, log in to your dashboard, and select the My Email Marketing Campaigns tile.
Interested in joining the thousands of small business owners growing their business online with Mopro? Email hello@mopro.com to get started.